Professional Resources
This page provides certification and marketing resources for fitness professionals.
Professional Consultation with Doug
I consult personal trainers across the country by
phone and in-person. The one hour session costs
$75 and covers the following topics:
- Getting started
in the personal training industry
- Educational and
certification options
- Starting your own personal
training business
- Marketing, advertising, and growing
your business
- Overcoming roadblocks and avoiding
common mistakes
To get started with your business consultation please secure your payment by clicking the "Buy Now" button:
Upon receiving your payment, Doug Murphy will contact you to set-up a 1 hour business consultation. Sessions are not limited to only one hour. Additional consultation sessions are available.
If you have any questions please contact Doug at 202-297-3092 or e-mail at dougmurphy@dougmurphy.com
Certifying Organizations
ACE-American Council on Exercise
www.acefitness.org
NSCA-National Strength and Conditioning Association
www.nsca-lift.org
ACSM-American College of Sports Medicine
www.acsm.org
CPR Certification
www.americanheart.org/cpr
Marketing Resources
ProfitMAX Marketing:Maximum Fitness Profits -Jesse Cannone has some great tools and products to help you market your training business, and I can’t recommend them enough.
Click on the link below to visit the ProfitMAX Marketing site:
Click here to learn about ProfixMax!

If you want to hear an interview I did with Jesse about fitness marketing and client retention, click here
To download a free version of RealOne player, click here
Kaiser Serajuddin has a great site with a lot of good information for the trainer just starting out or trying to take the plunge into independent training
http://super-trainer.com/
Fitness Professional Associations
IDEA
www.ideafit.com
Continuing Education/Seminars/Conferences
ECA
www.ecaworldfitness.com
SCW Mania Conventions
www.scwfitness.com
DSW Fitness
www.dswfitness.com
Personal Training on the Net
www.ptonthenet.com
Club Industry Trade Show
www.clubindustryshow.com
American Senior Fitness Association
www.seniorfitness.net
Insurance
Fitpak
www.fitpak.com
Magazines
Personal Fitness Professional
www.fit-pro.com
Fitness Business Pro
www.fitnessbusinesspro.com
FitPro
www.fitpro.com
Supplies
Creative Health Products
chponline.com
Books
Over the years, I have been approached by many companies and individuals to endorse or promote their products. Until recently, I had not seen or read anything I believed in wholeheartedly. The Power of One is a new book that’s very beneficial to those who have struggled with weight loss and diet. Written in the form of a novel, it lays out all the basic concepts needed to succeed-not your typical diet book! After reading the manuscript, I enthusiastically agreed to endorse it.
You can check it out by clicking:
Power Of One
Business Cards and Brochures
I use Vistaprint.com for business cards and many of my printing needs. You can upload your own photos and graphics, or use preset templates to create business cards, brochures, and many other marketing materials. They do a very professional job at a fraction of the price you would pay at a local printer.
Workout Logs
www.privatelabelfitness.com
Fuel
www.starbucks.com
(I know caffeine’s not healthy, but hey, when you work from 7am-8pm it’s necessary!)